Malbec Day and the New Malbec Riedel Stemware

I love it when I wake up in the morning and find a message in my inbox like this one:

“I’m happy to announce that in conjunction with the third annual Malbec World Day on April 17th, Graffigna (renowned producer of premium Argentine Malbec wine) and Riedel are releasing the world’s first glass dedicated to the Malbec grape. Better news, we want you to be among the first to try it out.

If you are not familiar, World Malbec Day is a celebration of all Malbec everywhere hosted by the Wines of Argentina. There are a number of events happening around the globe, but that doesn’t mean you can’t have your own, personal celebration as well.

I’d love to send you a set of the new glasses and a bottle of the newest vintage of the Centenario Graffigna Malbec. What do you say?”

I say, “yes, please and thank you!” As many of my readers already know, I Am a Wine Glass Snob. It’s not uncommon to see me pull my Riedel Oregon Pinot Noir glass out of my purse when joining friends for wine. In fact, I’ve even brought my Riedel with me to restaurants – I’m that crazy gal with the big purse, one that’s perfect for transporting my big glass. There is no doubt, having the proper stemware absolutely enhances the experience of enjoying a glass of wine. So, you can imagine my excitement upon reading the email about the new Riedel Malbec glass that’s being sent my way. The bottle of Graffigna Centenario Malbec is simply icing on the cake.

Graffigna is considered the pioneering winemaker from San Juan in Argentina and is known for producing varietally striking, top-notch, Argentine Malbec wines. Teaming up with the world’s most famous crystal house, Riedel, has brought forth the creation of a glass that will heighten the sensory experience and appreciation of the Malbec varietal around the world.

Malbec World Day is a one day global celebration of the Malbec varietal. According to WinesofArgentina.org, Malbec World Day in 2012 garnered more than 142 organized events in 68 cities in 43 countries around the world.

“All the events we organized had excellent results.” Albert Arizu, President of Wines of Argentina said, “On April 17 we became a trending topic on Twitter in Argentina. More than 1000 reports were published by the main international media outlets, thus doubling our media impact last year. A hundred stores in Europe (in the United Kingdom and the Netherlands), and in Peru and Colombia also joined the celebrations by offering in-store promotions. The whole world talked about our wines, and that fills us with pride.”

On April 17, pop the cork on a bottle of Malbec and join me and others around the globe for a tasting and appreciation of a truly delicious medium to full bodied red wine that typically offers aromas and flavors of berries, dark cherries, plums, chocolate, pepper and sometimes a little earth. Log on to Twitter and use the hashtag #MalbecDay for any tweets and photos you upload to share with the world! Cheers to Malbec!